Northumbria University | Graphic Design

The blog for keeping up to date with the development of the publicity for Northumbria University's Graphic Design Degree Show 2011. The concept, the designs and the work.
Created by the 2011 Degree Show Team
Jon Bland | Amy Cook | James Dunn | Hayley Turnbull

Wednesday, 11 May 2011

Who Will You Pick Up?

When putting the invitations together we decided we needed a tagline to draw attention to ourselves. We needed something to link with the hitchhiker style of the photographs that will be found at the degree show, but what could this be? 

After many discussions the tagline of, WHO WILL YOU PICK UP?, grabbed the most attention, giving the idea of roads full of graduating students ready to be picked up by successful studios. 

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